Design of a Professional Website for a Client
by AudreyAnneGirard on Mars 24, 2017 - 3:19pm
In the last few years, the importance of a great website for a business have grown due to the accessibility to technologies. A website increases the visibility, the sales and the accessibility of a company and helps to make it stand out from others. An outstanding website represents the company and its clients, is attractive, functional as well as reliable. An attractive website can really make the difference between competitors. The design of a website is described in the following steps: Defining the project needs, planning the project, designing the website visuals, developing the programming interface, launching the website and finalising the project and the maintenance.
1. Defining the Project Needs
The first step is to meet the client and to discuss about the project. In that meeting, determine the purpose and the goals; why does the client want a website? What accomplishments need to be reached? Next, the web designer discusses about technical aspects, special features, covers all the details of the project and if the client wants the “Complete package” (website, logo, publicity…) or just a website. With all that information, the web designer estimates the time it will take to complete the project, the resources needed and the budget.
2. Planning the Project
The second step is the most important and the longest to complete. The designer must search for inspiration and brainstorm. After, he or she comes up with ideas, concepts and plans that will be shown to the client. Profiling the target audience is the best way to create the interface the customers need and will search for in the website. Construct the layout and the position of the objects for the navigation with that information. The designer does that by sketching a Mockup, which is an interface prototype that represents the visuals of a website and the way it looks on different platforms and a Wireframe , a layout sketch that defines the different zones in a webpage. Also, determine the domain name of the site (its unique name, often ended with “.com”) and the host (the service that allows the website to be posted on the Internet).
3. Designing the Website Visuals
For the next step, the designer must obtain feedback on the work often done. To start, he or she must declare the color palette that will be used. The web designer has to think of the shapes, the media, and the appearance to send the right message to the audience. A logo is frequently designed for the project. The design is finalised according to the Mockup and the Wireframe and is revised 1 to 3 times by the client before the next step.
4. Developing the Programming Interface
This step is where the magic happens and where the client obtains a real product. The programmer (who can also be the designer) determines if the website is going to be coded by hand or if he or she will use a Content Management System (CMS) such as WordPress, which is a software that helps in the design and updating of a website. Furthermore, the programmer needs to choose the programming languages that are going to be employed and code everything. This part can be challenging for the programmer since errors in the syntax of the code are frequent.
5. Launching the Website
This step is to perform the final tests on the website before transferring the code to the server and change the website visibility to “public”. The person in charge of the project then gives the control to the client.
6. Finalising the Project and the Maintenance
The last step is to continue to add new content on a regular basis, update the site once in a while and work with the Search Engine Organization (SEO) to position the website high, if possible, in the search engines such as Google to be the first result . If asked, creating customized social media profiles is a great way to acquire visibility.
In conclusion, the design of an attractive and functional website is very important. It must represent the company and their clients. By meeting the client, searching for ideas, designing, coding, sharing the final product and continuing to take care of the website, the web designer assures a practical, interesting and easy to use site exactly responding to the client’s needs and more!