Humans consume more and more because of all the publicity that are done. The strategies that are used to make people buy are better and better. The tendency that is growing so fast right now is the online marketing, but since it is a new strategy people do not use it properly. There are some steps that need to be done to make sure that the campaign will work: the study of the competitors and the market, the name of the brand, the social media chosen and the final evaluation.
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Currently a student at the Cégep de Jonquière in production and post-production techniques, I continue my training in post-production and VFX. I previously obtained a vocational training courses in editing and post-production in Villefontaine in France. At the end of this professional project, I orient myself towards editing and special effects in audiovisual works, from short films to documentaries, to clips and advertising.
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A picture is worth a thousand words. Learning to take good photographs is therefore crucial in journalism. Pictures are complementary to journalistic articles, because they allow to catch the attention of the reader. A few basic photography rules are particularly important to know: the rule of thirds, the rule of odds and the rule of space.
To begin, the rule of thirds is probably the most basic of all photography rules. It is about dividing a shot into nice equal sections by imagining vertical and horizontal lines, as it can be seen in figure 1.
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During the last years, there have been a massive use of green screen technology. Every day, spectators see green screens. On TV, for example, on the weather channel, series, in movies; every movie uses green screen. It allows production to cost less. Everyone can use those technics, as a Chroma key. It is a special effect technique for compositing two images based on color hues. It is a really easy process, with six major steps divide in two moments. During the production, thinking about your green screen, lighting and your digital camera will be necessary.
162 | 2 | 0
Currently a student at the Cégep de Jonquière in production and post-production techniques, I continue my training in post-production and VFX. I previously obtained a vocational training courses in editing and post-production in Villefontaine in France.
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