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The powerful impact of social media on our society has often been underestimated by most people. This has led our society to enormous social, political and economic problems. More precisely, the marketing world of social media left and still leaves a big impact on our daily lives. This advertisement was created by Protein World to promote their Weight Loss product collection. The sentence “Are You Beach Body Ready?” can lead the customer to interpret many different meanings.

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Marketing is a great way of promoting and influencing trends, products and convincing buyers to buy. A specific issue can raise concern on how more and more campaigns are miss leading because of the use of  “white lies” to increase consumer spending. Some famous companies such as Fit Tea, Protein world and many more,  encourage weight loss and promote their products as perfects tools to achieve this goal. Many marketing methods of persuasion used can be easily manipulated to trick the consumer.

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In the twenty first century, genetic engineering, also known as genetic modification or genetic manipulation, is becoming a great ethical dilemma in the field of sciences. It is a practice that involves modifying an organism's genetic material. It can also involve taking a gene from one living organism and inserting it into another organism’s genome. The ethical dilemma of practicing this on human lives is argued throughout different ethical frameworks, mostly involving the action itself and its outcomes.

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